Moving culture forward @24fps
 

 

ADVERTISMENT

Through a unique blend of experience and naivety, FINC Entertainment Group your best option when seeking the attention of your company's end consumer. From concept to completion, FINC Entertainment Group has created video advertising spots for companies ranging from small community-based organizations like Portland Public Parks, to multi-million dollar companies like the Cleveland Cavaliers and even multi-billion dollar companies like Nike, to name a few.  In each attempt, our spots have hyper performed, consistently exceeding the expectations of our clients.

Contact us today to discuss how our unconventional, yet common sense and measurable approach to advertising can help your brand stand out in a cluttered market place.

 
 

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BLACK MAGIC DESIGN

 
 
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ALLIED SYSTEMS NW

 
 
 
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TIDE - “She’s Worth it”

 

 

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 IN the FIELD

 

 

Client: Omaze

Production Company: Omaze

Directed By: Desmond Faison

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Client: Omaze

Production Company: Beyond the Porch

Directed By: Desmond Faison

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POLITICAL

 

 
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HOW IT BEGAN…

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 NIKE BASKETBALL / LEBRON JAMES

 

In early 2008, as a brand new company and after our teams first proper short film won a Jury Award at a film festival here in Los Angeles, I was approached by NIKE BASKETBALL executives to create a no-budget digital skit for them. This was long before "going viral" became a thing, and without featuring any celebrities, out first skit “Shaq Jumps Escalade” - spoofing a very popular Widen Kennedy / Kode Bryant project, reached over 1 million views in just its first week. Shortly after, I was asked to replicate this success with a similar budget, but this time featuring arguably the biggest star in the world, LeBron James, and his Cleveland Cavaliers teammates. Lightning struck twice as our branded skit and second go at spoofing a Widen Kennedy created project received, earned media placements throughout ESPN's news cycle in less than 36 hours from our first take. Within 48 hours, the project became the focus of its own featured segment during halftime of the NBA finals on ABC.

Citing our ability to work with and gain the trust of global icons such as LeBron James, Kobe Bryant, and Kevin Durant among others, even under the most stringent time and budget constraints, while consistently and quantifiably exceeding any reasonable expectations, this project led founding director Desmond Faison and his FINC films brand to a productive, nearly 5-year creative relationship with the worldwide leader in sports apparel. And the rest is history…

 
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